Corporate Website - NH Industries
Corporate website for NHIndustries that communicates the advanced capabilities of the NH90 military helicopter to defense ministries and international operators, with an information architecture dedicated to the TTH and NFH variants.
- Client:
- NH Industries
- Year:
- 2025
- Industry:
- Aerospace
The challenge of communicating industrial excellence in the defence sector
NHIndustries, European consortium between Airbus Helicopters, Leonardo and GKN Fokker, needed a digital presence worthy of the NH90, one of the most advanced multi-role military helicopters in the world. With over 525 deliveries to 18 national operators and 460,000+ operational flight hours, the NH90 program represents a strategic asset for NATO armed forces. However, the existing website did not effectively communicate the helicopter's technical capabilities nor the integrated support offered to operators. The defence sector requires a very different level of credibility than commercial: every detail must convey reliability and technical competence to defence ministries, military decision-makers and existing operators.
Corporate website with premium user experience
We developed the new digital presence balancing institutional rigour and emotional communication.
Specialised information architecture
Clear separation between NH90 TTH (Tactical Transport) and NFH (NATO Frigate) with technical specifications, operational capabilities and documentation of real missions from the field.
Aerospace-grade design system
Animations and micro-interactions calibrated to convey engineering precision, with fluid transitions and timing that communicate control and safety.
Stack tecnologico
WordPress
Enterprise CMS with custom theme for institutional content and program news management.
Tailwind CSS
Utility-first framework for scalable and maintainable design system.
GSAP
High-performance animations for micro-interactions and transitions that communicate aerospace precision.
Results and impact
- Official digital tool for communications with existing operators and commercial negotiations
- First touchpoint for defence ministries evaluating NH90 capabilities
- Strategic asset that strengthens the consortium's positioning towards industrial and political stakeholders
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