Cash&Carry Network Store Locator - Logista Retail
Store locator system that makes Logista Retail's national Cash&Carry network findable online, a leader in convenience distribution serving 53,000+ retail points. Each location has complete digital visibility with local SEO optimisation to intercept commercial searches.
- Client:
- Logista Retail
- Year:
- 2025
- Industry:
- Retail
The gap between physical presence and digital visibility
Logista Retail dominates convenience product distribution in Italy, serving over 53,000 retail points through a strategic network of Cash&Carry stores distributed throughout the country. Each store offers 2,000+ products and 150+ brands for restaurateurs, bartenders and retailers who need quick supplies. The challenge: this widespread physical presence was invisible online. Potential customers searched for "cash and carry near me" or "beverage supplier Agrigento" on Google and couldn't find Logista stores. Qualified traffic was dispersing to competitors with greater digital visibility.
Store locator system with centralised management
We developed a platform that transforms each Cash&Carry into an autonomous digital acquisition point.
WordPress backend with static export
WordPress CMS that allows the Logista team to independently manage each store's content: opening hours, services, flyers and promotions. A custom-built plugin automatically exports pages as static HTML, ensuring optimal performance and maximum security without server-side dependencies.
Frontend optimised for conversions
Each Cash&Carry has a dedicated page with SEO-friendly URLs, integrated Mapbox map, complete information on services and hours, browsable digital flyers, and direct contacts optimised for mobile devices.
Stack tecnologico
HTML / CSS/JavaScript
Custom frontend optimised for SEO performance.
Mapbox
Maps and navigation integration.
Geolocation
Automatic nearest store search.
WordPress + Custom Plugin
CMS for content management with automatic static HTML export.
Results and impact
- Complete digital visibility for each Cash&Carry with positioning on specific local searches
- Qualified organic traffic acquisition from B2B customers searching for local suppliers
- Autonomous content management that reduces technical dependencies and supports daily operations
Let's talk now.
More projects, more stories
Discover more projects that showcase our approach.
